Esports Marketing Channel
During the summer of 2024 I had the opportunity to co-op at the 1819 Innovation Hub at the University of Cincinnati. During my time there I worked on many projects, one of them being a logo for a company called the Esports Marketing Channel. This company helps high school students discover college and career opportunities in the world of esports.
Initial Exploration
EMC was originally called Heartland Esports, so the initial logo exploration was centered around this name.
Exploration 2
The name for the company had changed from Heartland Esports to Esports Marketing Channel, and this new direction invited a more “corporate” style.